{"title":"Build Your Own Automatic Watches","description":"\u003cp\u003eBuild your own real automatic mechanical watch with Horologic. Each experience includes watch components, assembly tools and step-by-step guidance. No previous watchmaking experience required.\u003c\/p\u003e","products":[{"product_id":"gold-dress-watchmaking-kit","title":"Heritage Two-Tone","description":"\u003cp\u003eBuild your own automatic dress watch — with classic two-tone character and a more refined finish.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003eHeritage Two-Tone\u003c\/strong\u003e combines a 39 mm stainless-steel case with \u003cstrong\u003esapphire crystal\u003c\/strong\u003e, a solid caseback, gold-tone fluted bezel, black dial, matched gold-tone hands and a two-tone bracelet. The case has a \u003cstrong\u003e20 mm lug width\u003c\/strong\u003e and is designed for \u003cstrong\u003e100 m water resistance\u003c\/strong\u003e once correctly assembled and sealed.\u003c\/p\u003e\u003cp\u003eBuying as a gift or unsure about the fit? \u003ca href=\"https:\/\/horologic.shop\/blogs\/watchmaking-guides\/watch-case-size-guide-what-watch-diameter-fits-your-wrist\"\u003eSee our watch size guide →\u003c\/a\u003e\u003c\/p\u003e\u003cp\u003eInside is the proven \u003cstrong\u003eSeiko NH35 automatic movement\u003c\/strong\u003e. You assemble the watch yourself using the included components, watchmaking tools and step-by-step video guidance — \u003cstrong\u003eno previous watchmaking experience required\u003c\/strong\u003e.\u003c\/p\u003e\u003cp\u003eThe result is an elegant automatic watch with timeless character and a story no off-the-shelf watch can match: \u003cstrong\u003eyou built it yourself.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Horologic","offers":[{"title":"Default Title","offer_id":46779435319533,"sku":"","price":499.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/5718\/7053\/files\/ChatGPTImageJul9_2026_10_55_00PM.png?v=1783630658"},{"product_id":"sportsman-forest-green-kit","title":"Sportsman","description":"\u003cp\u003eBuild your own automatic sport watch — and make it distinctly yours.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003eSportsman\u003c\/strong\u003e combines a 40 mm stainless-steel case with \u003cstrong\u003esapphire crystal\u003c\/strong\u003e, an \u003cstrong\u003eexhibition caseback\u003c\/strong\u003e, deep green bezel and stainless-steel bracelet, with your choice of \u003cstrong\u003eblack, white or green dial\u003c\/strong\u003e. The case has a \u003cstrong\u003e20 mm lug width\u003c\/strong\u003e and is designed for \u003cstrong\u003e100 m water resistance\u003c\/strong\u003e once correctly assembled and sealed.\u003c\/p\u003e\u003cp\u003eBuying as a gift or unsure about the fit? \u003ca href=\"https:\/\/horologic.shop\/blogs\/watchmaking-guides\/watch-case-size-guide-what-watch-diameter-fits-your-wrist\"\u003eSee our watch size guide →\u003c\/a\u003e\u003c\/p\u003e\u003cp\u003eInside is the proven \u003cstrong\u003eSeiko NH35 automatic movement\u003c\/strong\u003e. You assemble the watch yourself using the included components, watchmaking tools and step-by-step video guidance — \u003cstrong\u003eno previous watchmaking experience required\u003c\/strong\u003e.\u003c\/p\u003e\u003cp\u003eOnce finished, the exhibition caseback gives you a view of the mechanical movement inside. The result is a versatile automatic watch with bold sporting character — and a story no off-the-shelf watch can match: \u003cstrong\u003eyou built it yourself.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Horologic","offers":[{"title":"Black","offer_id":57917428007294,"sku":null,"price":469.0,"currency_code":"CHF","in_stock":true},{"title":"White","offer_id":57917428040062,"sku":null,"price":469.0,"currency_code":"CHF","in_stock":true},{"title":"Green","offer_id":57917428072830,"sku":null,"price":469.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/5718\/7053\/files\/ChatGPT_Image_Aug_26_2026_06_21_18_AM_69c2b6af-2a2a-4305-a49d-0b3fc49c63c2.png?v=1787718263"},{"product_id":"black-sea-diver","title":"Black Sea Diver","description":"\u003cp\u003eBuild your own mechanical dive watch — and wear the result.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003eBlack Sea Diver\u003c\/strong\u003e pairs a 40 mm stainless-steel case with \u003cstrong\u003esapphire crystal\u003c\/strong\u003e, an \u003cstrong\u003eexhibition caseback\u003c\/strong\u003e, rotating black dive bezel, luminous hands and markers, and a black-and-grey NATO strap. Choose a \u003cstrong\u003eblack or white dial\u003c\/strong\u003e to make the finished watch your own. The case has a \u003cstrong\u003e20 mm lug width\u003c\/strong\u003e and is designed for \u003cstrong\u003e100 m water resistance\u003c\/strong\u003e once correctly assembled and sealed.\u003c\/p\u003e\u003cp\u003eBuying as a gift or unsure about the fit? \u003ca href=\"https:\/\/horologic.shop\/blogs\/watchmaking-guides\/watch-case-size-guide-what-watch-diameter-fits-your-wrist\"\u003eSee our watch size guide →\u003c\/a\u003e\u003c\/p\u003e\u003cp\u003eInside is the proven \u003cstrong\u003eSeiko NH35 automatic movement\u003c\/strong\u003e. You assemble the watch yourself using the included components, watchmaking tools and step-by-step video guidance — \u003cstrong\u003eno previous watchmaking experience required\u003c\/strong\u003e.\u003c\/p\u003e\u003cp\u003eOnce finished, the exhibition caseback gives you a view of the mechanical movement inside. The result is a rugged automatic watch that is as satisfying to wear as it is to build.\u003c\/p\u003e","brand":"Horologic","offers":[{"title":"Black","offer_id":57917439738238,"sku":null,"price":489.0,"currency_code":"CHF","in_stock":true},{"title":"White","offer_id":57917439771006,"sku":null,"price":489.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/5718\/7053\/files\/ChatGPTImageJul9_2026_11_29_38PM.png?v=1783633364"},{"product_id":"explorer","title":"Explorer","description":"\u003cp\u003eBuild your own automatic field watch — with a clean, purposeful design made for everyday wear.\u003c\/p\u003e\u003cp\u003eThe \u003cstrong\u003eExplorer\u003c\/strong\u003e features a brushed 41 mm stainless-steel case with \u003cstrong\u003esapphire crystal\u003c\/strong\u003e, a solid caseback, distinctive arrow hands and a brown suede strap, paired with your choice of \u003cstrong\u003egreen, blue, black or yellow dial\u003c\/strong\u003e. The case has a \u003cstrong\u003e20 mm lug width\u003c\/strong\u003e and is designed for \u003cstrong\u003e100 m water resistance\u003c\/strong\u003e once correctly assembled and sealed.\u003c\/p\u003e\u003cp\u003eBuying as a gift or unsure about the fit? \u003ca href=\"https:\/\/horologic.shop\/blogs\/watchmaking-guides\/watch-case-size-guide-what-watch-diameter-fits-your-wrist\"\u003eSee our watch size guide →\u003c\/a\u003e\u003c\/p\u003e\u003cp\u003eInside is the proven \u003cstrong\u003eSeiko NH35 automatic movement\u003c\/strong\u003e. You assemble the watch yourself using the included components, watchmaking tools and step-by-step video guidance — \u003cstrong\u003eno previous watchmaking experience required\u003c\/strong\u003e.\u003c\/p\u003e\u003cp\u003eThe result is a rugged, understated automatic watch with real personality — and the added satisfaction of knowing \u003cstrong\u003eyou built it yourself.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Horologic","offers":[{"title":"Green","offer_id":57920898367870,"sku":null,"price":439.0,"currency_code":"CHF","in_stock":true},{"title":"Blue","offer_id":57920898400638,"sku":null,"price":439.0,"currency_code":"CHF","in_stock":true},{"title":"Black","offer_id":57920898433406,"sku":null,"price":439.0,"currency_code":"CHF","in_stock":true},{"title":"Yellow","offer_id":57920898466174,"sku":null,"price":439.0,"currency_code":"CHF","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0550\/5718\/7053\/files\/ChatGPTImageAug26_2026_05_29_25AM_1.png?v=1787776858"}],"url":"https:\/\/horologic.shop\/collections\/build-your-own-automatic-watches.oembed","provider":"Horologic","version":"1.0","type":"link"}